Management Team
Herb Cline: Managing Partner, Marketing
Mr. Cline’s background includes International Marketing Manager at Digital, Vice President and General Manager of Siemens, Vice President and Managing Partner at TradeMart Technologies and Vice President, USA Operations at JDA.
Rick Williamson: Managing Partner, Operations
As COO, Mr. Williamson brings to the table a background as VP/CTO of CashHandler Retail Systems for TradeMart Technologies as well as VP of Technology for DoubleClick.
Jeff Patterson: Chief Technology Officer
Red Iron’s key technology officer was the lead retail systems technologist at CashHandler Retail Systems and TradeMart Technologies. He graduated with a Computer Science degree from the University of Waterloo.






